My ethos has always been to be very straight with people, tell it as it is. It doesn't often make people happy but I found that over a period of time it's better to be that way. So being straight, also being very focused on your objectives, keep your eye on the ball and not get deflected away from it.
Additional definitions for 'keep one's eye on the ball':
|keep one's eye on the ball||To maintain one's concentration fixed on one important theme.|
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"keep one's eye on the ball." Phrases.net. STANDS4 LLC, 2018. Web. 21 Feb. 2018. <http://www.phrases.net/phrase/keep-one%27s-eye-on-the-ball_4861>.